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As an aspiring Filmmaker, Firas Itani, holds a BA in Film & TV from the Lebanese American University. “Sugarcoat,” his directorial debut, was awarded best capstone project in 2018. It went on to participate in several festivals across Lebanon and internationally. Firas’ role at Horae is highly creative – through photography and videography, he is able to visualize what the client wants while staying true to his artistic vision. From product-centric to storytelling content, Firas is always keen on maintaining a high sense of inventiveness to any work he engages in.