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Fernando Estrada Zapata is an experienced professional in business development and account management, currently serving as a Customer Account Manager and Account Executive for LATAM at Hootsuite since May 2022. Previous roles include Director Comercial at Comercializadora e Importadora CROA, S.A. DE C.V., and National Sales Director at Blu Logistics International. Furthermore, Fernando has held various positions in sales and marketing, including Manager Sales at SENATOR International Freight Forwarding, Import/Export Business Development at Europartners, and Gral. Account Manager at dV Design Studio SA de CV. Education includes an MBA and a Master’s in Marketing & Sales from CEF Centro de Estudios Financieros, as well as a Licentiate in Business Administration from Tecnológico de Monterrey.