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Niary T. has over 18 years of experience in marketing, currently serving as the Director of Consumer Marketing at HomeEquity Bank since June 2005. Niary has held various positions within the company, including Sr. Marketing Manager for Advertising and Communications and Marketing Manager, focusing on lead generation analysis, annual marketing plan development, and retention strategies. Previous roles include Assistant Marketing Manager and Assistant Product Manager at Wise Broadcasting, as well as a Marketing Coordinator at the University of Toronto School of Continuing Studies. Niary holds a Digital Marketing Management Certificate from the University of Toronto and a Bachelor's degree in Sociology and Business Administration from York University. Currently, Niary is pursuing a Project Management degree from the Schulich School of Business at York University.