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Cristhian Pulido is a seasoned marketing professional with over two decades of experience in various roles across multiple companies, currently serving as the Marketing Manager for Holcim in Latin America and the Caribbean since August 2013. Responsibilities include directing marketing strategies and enhancing brand positioning through market research, trade marketing, and digital initiatives. Previous experience includes a leadership role at Bridgestone Americas and an international marketing specialist position at Estetique Inc., where Cristhian developed strategies to support product expansion in key markets. Educational qualifications include an MBA in Project Management from the University of Phoenix and a degree in Marketing and Advertising from Politécnico Grancolombiano.