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Lukas Wimmer is an experienced marketing professional currently serving as Athlete Marketing Manager and Brand Activation Manager at waterdrop® since October 2022, where also holds the role of Brand Ambassador. Additionally, Lukas has been a Brand Ambassador for HOKA since January 2022. Prior experience includes an internship in Sportsrights and Partnerships at LAOLA1 from January 2022 to June 2022. Educational credentials include a Bachelor's degree in Sport-, Kultur- und Veranstaltungsmanagement from FH Kufstein Tirol – University of Applied Sciences (September 2019 - June 2022) and a brief academic stint at Al Akhawayn University (August 2021 - December 2021), complemented by a Matura from Oberstufenrealgymnasium Melk (September 2013 - July 2017).