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Lara Longhurst has extensive experience in the technology and consulting industry. Lara is currently the Chief Operating Officer at Hippo Digital UK since April 2021. Prior to that, they worked at Infinity Works as the London Operations Director from July 2018 to March 2021. Lara'srole involved providing innovative solutions to improve technology value for clients in various industries. Before joining Infinity Works, Lara spent nearly 20 years at Accenture, where they held the position of Managing Director. Lara delivered technology and transformation programs for clients across industries and played a leadership role in complex business transformation projects. Lara also actively supported gender diversity and was responsible for creating a community focused on advancing women in technology at Accenture. Lara'stenure at Accenture lasted from September 1998 to February 2018.

Lara Longhurst earned an Honors degree in Industrial Economics from the University of Nottingham, where they studied from 1995 to 1998.