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Frédéric Chevalier, Richard Caillat and Didier Chabassieu cresated the company, the group developed around a pioneering vision: communication and marketing were going to become digital. 30 years later, this strategy has enabled HighCo to become a major player in data-marketing and communication. In 2019, the Group is continuing its innovation process, by acquiring an agile vehicle, the start-up Studio HighCo Venturi. Its mission: to offer brands and distributors digital solutions to support the experience and purchasing behavior of their consumers.