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Adam Watts is an accomplished marketing professional with extensive experience in performance marketing and social media management. Currently serving as the Regional Performance Marketing Manager for Walnut Coding, Adam orchestrates and optimizes paid media campaigns, leading innovative initiatives across various platforms, including Meta and Google, while significantly enhancing organic lead generation. Previously, as a Senior Marketing Manager at vidIQ, Adam excelled in optimizing paid media efforts, exploring emerging channels, and improving customer engagement through strategic email marketing initiatives. Adam's career also includes pivotal roles at Spotify, where Adam managed a wide range of social media campaigns and community engagement strategies. With a Bachelor’s degree in Creative Writing and Media from Kingston University and additional study abroad programs, Adam combines a strong educational background with a results-driven approach to marketing.