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Bob has been working in the den Bosch area since 2001. Bob began their career at EIFFEL as a Resource & Accountmanager. In 2004, they moved to NXP Semiconductors, where they held the roles of Senior Sales Manager and Senior Product Marketing Manager. In 2010, they joined Nedinsco as Director Sales & Marketing. From 2014 to 2019, Bob worked at Lumileds, where they were Senior Director Sales and was globally responsible for the Distribution Strategy, Strategic Partnerships, and Sales Operations. Finally, in 2022, they joined Hesai Technology as Senior Vice President Of Global Sales.

Bob in den Bosch completed a B Eng in Industrial Engineering from Avans University of Applied Sciences between 1995 and 2000. Bob then went on to pursue a Master of Arts (M.A.) in Organizational Behavior Studies at Tilburg University from 1999 to 2001. Finally, they attended Hult Ashridge from 2008 to 2009, but did not receive a degree.