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Pinar Duman is an experienced professional with a strong background in market research and strategy. Currently serving as a Senior Manager in Strategy & Research at hepsiburada.com since August 2014, Pinar focuses on market research, competitive analysis, and content management across various categories. Prior to this role, Pinar was a Market Research Manager at D-Smart, where responsibilities included monitoring global Pay TV sector trends and conducting comprehensive market research to inform marketing strategies. Pinar's extensive experience also includes positions as Market Intelligence Manager at Dogan Media Group-Katalog A.S and Media Research Supervisor. Earlier in the career, positions included Senior Research Analyst at Toprak Menkul Degerler and Assistant Research Analyst at Yapı Kredi Yatırım. Pinar holds an MBA from Yeditepe University and has an educational background from Marmara University.