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Victoria Söderdahl

Senior Area Manager at Hemfrid

Victoria S. is a skilled professional with extensive experience in production management and event coordination, particularly in the luxury and creative sectors. At L'Oréal from January 2021 to December 2023, Victoria served as a Coordinator-Production Manager-Trafic Manager, overseeing creative projects in cosmetics and managing internal and external resources. Prior to L'Oréal, significant roles included Organizer Junior Program at FFF- Fédération Française de Football, where Victoria managed opening ceremonies for the National France Team, and Event Manager at Marcadé, responsible for event management and artist coordination. Additional experience includes positions at Mode PR, Arlettie, Tuff Consult, and Blue Paris, contributing expertise in event production, logistical coordination, and marketing operations. Victoria holds multiple degrees in International Marketing and Communication from Baruch College and ISEGCOM, complemented by a background in programming and English language studies.

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