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Masa Babic (born Misic) is a seasoned communications professional with extensive experience in public relations and project management. Currently serving as Communications Manager for Helvetas since September 2020, Masa Babic oversees the ACT project, which focuses on fostering active civil society engagement. As the Managing Owner of ConsultingM since January 2019, efforts include providing strategic advice to drive change for clients. Previous roles encompass PR and communication expert at NIRAS International Consulting, Country Coordinator and Project Manager at WAHA International, and a civil servant in the Ministry for Diaspora. Educational qualifications include an M.Sc. in Public Relations Management from the University of Belgrade and ongoing PhD studies at the Faculty of Media and Communications.