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Sari Harb is an accomplished digital marketing professional with extensive experience in performance marketing, online advertising, and social media management. Currently serving as the Senior Performance Marketing Manager at HelloBetter since May 2022, Sari focuses on scaling performance marketing channels to enhance course signups for this leading digital therapy provider. Previous roles include Senior Online Marketing Manager at Webgears GmbH, where Sari managed email marketing and advertising campaigns to boost online traffic and sales, and Online Marketing Specialist at Techstars, providing marketing support to startups. Sari's earlier experience includes managing social media and online marketing strategies at Joe Fish and Cleartag, along with product management responsibilities at the Telephone.com startup project. Sari holds an MSc in Internet and Networking Systems from the University of Sunderland and a BSc in Computer Science from the American University of Beirut.