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Elsa Ardfors is an experienced professional focusing on business development and sustainability, currently serving as an Affärsutvecklare och strateg at Hello Future since March 2022. Prior experience includes a role as a Research Assistant at SLU - Sveriges lantbruksuniversitet, where Elsa contributed to understanding significant transformations in the Swedish dairy sector, and as a Summer Research Assistant at Chalmers tekniska högskola, collaborating on a report related to plastic waste flow mapping. Elsa's artistic background includes positions as a 3D Artist and Illustrator in various creative companies. Educational qualifications include a Master of Science in Industrial Ecology and a Bachelor of Engineering in Biotechnology, both obtained from Chalmers University of Technology, as well as earlier academic achievements in natural sciences.