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Jaco Liebetrau has extensive work experience in various roles and companies. Starting in 2001, they worked as an Account Manager at Siemens, where they managed key accounts and was responsible for project execution and delivery. In 2002, they joined Cell C as a Product Manager and later became the Head of Product Management & Development. From 2005 to 2009, Jaco was a Business Owner at Nando's South Africa. Jaco then joined Bosch Security and Safety Systems in 2009, where they held several positions, including Product Marketing Manager, Director Global Sales & Marketing, Head of Sales, and Country Business Director. Their most recent role was as the General Manager for Southern Europe & Africa. In 2023, they joined HellermannTyton South Africa as the Director of Sales & Marketing.

Jaco Liebetrau's education history begins with their completion of a High School Diploma at Eldoraigne High School from 1987 to 1991. Jaco then pursued further studies at Tshwane University of Technology from 1993 to 1995, where they obtained a National Diploma in Management Sciences. Finally, they attended the University of South Africa/Universiteit van Suid-Afrika from 1996 to 2002, earning a National Certificate in Marketing.