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Jasmine Bishop (Ives-Keeler) is a seasoned business professional with extensive experience in sales and marketing. Currently serving as a Business Development Manager at Helix since February 2024, Jasmine has previously held significant roles such as Head of Sales & Marketing at Equipmake, where new client networks were established, contributing to revenue growth with notable customers like First Bus and Transport for London. Experience also includes positions at Salesupply, Loveless Cook Blinds Ltd, GMG Color UK, and various freelance copywriting roles, showcasing skills in communication, market analysis, and strategy development. Jasmine holds a BA Honours degree in Fashion Marketing from Northumbria University, complemented by a strong foundation in retail and brand management.