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Mark Greenstein is one of Heartland Dental’s most interesting people. Prior to joining Heartland Dental, he had a long career in consulting and asset management including as an associate partner at McKinsey & Co. Mark leads our footprint growth, payer relations and many of our “knotty” cross-functional strategies, as well as helping our supported doctors receive the best products at the best prices. When wearing his opportunity creator hat, he focuses on originating and managing strategic partnerships that help Heartland Dental and its supported offices grow. Mark is a native “New Yawker” with an energetic personality. When he’s not working, he enjoys spending time with his wife, two kids, two dogs and five goldfish (number of fish changes often due to tank conditions). His favorite quote is from Andy Dufresne in The Shawshank Redemption, “Get busy living or get busy dying,” and Bruce Springsteen is his inspiration.