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Alison Pfaff currently serves as President of Hearst StoryStudio and Vice President of Hearst Newspaper Group's Content Marketing, a position held since December 2014. Previous experience includes directing Creative Services at the San Francisco Chronicle and SFGATE, where leadership involved the development of a content marketing platform. Alison held roles at wireWAX and POPSUGAR, focusing on brand strategy and creative services, and played a key role in launching new advertising programs and sales initiatives. Additional experience includes strategic development at NBCUniversal's Digital Studio and digital media planning for Isobar, managing significant budgets for high-profile video game titles. Alison Pfaff earned a Bachelor's Degree in Communication and Media Studies from Loyola Marymount University.