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Gareth McCarthy is a seasoned sponsorship and partnerships manager with extensive experience in driving successful marketing initiatives across various sectors. Currently serving as Sponsorships Manager at HCF Australia since June 2021, Gareth oversees the management of sponsorship properties and programs. Prior to this, key roles included Senior Partnerships Manager at Supercars, where leadership involved managing high-profile partners such as Virgin Australia and BP, and Partnerships Manager at Cricket NSW, recognized for award-winning campaigns and record-breaking crowds. Gareth's earlier career at News Corp Australia featured multiple marketing roles that established loyalty programs and brand strategies, complemented by experience in advertising and event coordination at The Mania Group, The Armory, and Willoughby City Council. Gareth holds a Master's degree in Business in Marketing from the University of Technology Sydney and a Bachelor's degree in Media from Macquarie University.