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Carla Continenza

Senior Copywriter at The Hawthorne Gardening Company

Carla Continenza is a seasoned copywriter with extensive experience in various writing and editing roles. Currently serving as a Senior Copywriter at The Hawthorne Gardening Company since November 2018, Carla also operates as a Freelance Copywriter, creating engaging content for a diverse client base, including nonprofits and startups. Previous experience includes a position as Copywriter and Social Media Manager at VTech, where marketing copy for both B2B and B2C audiences was produced, and a Project Manager role at EAI Information Systems, where promotional and customer satisfaction materials were developed. Carla's writing career began with contributions to publications like Minnesota Monthly, and early roles included positions at the Dakota Jazz Club, Metro Magazine, and The Minnesota Daily. Carla holds a Bachelor of Arts degree in Journalism and Mass Communication and English from the University of Minnesota.

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