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Rufus Hack has an extensive work history, starting in 2005 as a Consultant at Accenture. Rufus then went on to found Come Play Sport, a London-based sports and social club, in 2010. In 2007, Rufus joined OC&C Strategy Consultants as an Associate Partner, where they conducted strategy reviews for global clients and private equity due diligence. Rufus was promoted rapidly and received several awards during their time at OC&C. Rufus then joined the European Tour in 2015 and held various roles including Head of Strategy, Chief Content Officer, and Chief Operating Officer. Rufus was responsible for all content production, managing relationships with broadcasters, and driving innovation in the golf industry. In 2021, Rufus became the Chief Executive Officer at Hawk-Eye Innovations Ltd and later the Chief Executive Officer at Sony Sports in 2022.

Rufus Hack attended the University of Bath from 2000 to 2004, where they studied Business Studies. In 2003, they also briefly studied business at the Texas McCombs School of Business.