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Mark Landolt provides strategic direction and oversight to The Marketing Store, a HAVI affiliated company that provides customer engagement and marketing services across the globe. Mark has served in this capacity since January 2008.

Prior to joining The Marketing Store, he was President of Creata – McDonald’s, where he was responsible for overseeing the global McDonald’s strategy, promotional activities and business. From 2002 to 2005, Mark was President of IDM Matrix, a venture capital funded company engaged in intellectual property design and development. In this capacity, he had a team of marketers, engineers, and manufacturing experts in the U.S. and Asia focused on bringing a variety of diverse intellectual properties to market.

From 1988 to 2002, Mark worked at Simon Marketing in Los Angeles, California and Chicago, Illinois where he held various leadership roles. Over the course of his career at Simon Marketing, Mark was an essential part of the company’s explosive growth and development, building revenues from $100 million to $750 million. During this time, he was responsible for developing many precedent-setting campaigns that impacted the entire industry, including McDonald’s Monopoly Game promotion and the evolution of McDonald’s Happy Meal programs.

Mark received his Bachelor’s of Science degree in Business Administration from Western Illinois University. He currently serves on the Board of Directors for Big Brothers Big Sisters of Metropolitan Chicago.