As Executive Vice President and Chief Communications Officer of Hasbro, Inc, Roberta Thomson is responsible for global internal and external communications, including corporate brand and reputation, product publicity, and issues management. Roberta provides a strategic narrative to bring Hasbro and its businesses alive, delivering compelling and powerful storytelling to stakeholders including fans and media.
Roberta joined Hasbro from Notion, the collaboration software company, where she served as Chief Brand and Communications Officer, and built a team focused on brand, design, and storytelling. Prior to that, Roberta led the Product Communications and Corporate Communications teams at Meta, formerly Facebook, where she helped tell the company’s story both externally and internally for more than seven years. Roberta began her career as a chartered accountant with Deloitte, and then spent more than seven years at critical issues and corporate relations agency Brunswick Group, where she advised on media relations, crisis, and issues management, and oversaw comms for high-profile M&A transactions.
Roberta studied Classics at the University of Oxford. She currently serves on the board of ColorComm, the nation’s leading women’s platform addressing diversity and inclusion across the communications, marketing, advertising, media, and digital industries.
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