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Swarup B R is a seasoned professional with extensive experience in the communications and branding sectors. As Vice Chairman and Co-Founder of Stark Communications Pvt. Ltd. since May 1994, Swarup holds dual roles as Managing Director and Creative Director. In April 2014, Swarup established BR&S Consultants as Brand Director and Founder, notably laying the groundwork for Aster Medcity in Kerala. Additionally, Swarup serves as Advisor to the Board for the Fourth Wave Foundation, focusing on empowering children through Project Venda, and acts as Custodian for the E A Fernandez Memorial Award at the Trivandrum Press Club Institute Of Journalism. As a translator for HarperCollins Publishers, Swarup has worked on multiple literary projects and has also been a Grand Jury Member for the New York Festivals International Radio and Advertising Awards. Swarup's educational credentials include several prestigious programs in branding and luxury management from INSEAD, Kellogg School of Management, and the Indian Institute of Management Ahmedabad, complemented by a Master’s and Bachelor’s Degree in English Language and Literature from the University of Kerala.