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Amro Awida is a seasoned business development manager with extensive experience in the audiovisual and control systems industry across the Middle East. Currently, Amro Awida holds multiple roles within HARMAN International, including Business Development Manager for Audio & Control in the region, and has also been with AMX and JBL Professional, both HARMAN brands. Previous positions include Business Development Manager at Quara Holding, Omnix International, and BTC Networks, focusing on integrated solutions, automation, and audiovisual systems. Amro Awida's foundation was laid with an educational background in Telecommunications & Electronics from Cairo University and experience as an Automation Project Engineer at the Egyptian Electricity Holding Company. Throughout a career spanning over two decades, Amro Awida has demonstrated a commitment to enhancing the audiovisual field by consulting and supporting businesses in their AV development.