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Sallye Hershman has over 7 years of experience in the online gaming industry. Sallye started their career at Golden Nugget Online Casino as an IGaming VIP Marketing Manager in April 2014 and remained in that role until March 2018. In March 2019, they joined Hard Rock Hotel & Casino Atlantic City as the Head of CRM & VIP Services Online Gaming, a position they held until March 2021. From April 2018 until March 2021, they also served as the IGaming VIP Manager at the same company. Currently, Sallye is the Director of Operations & Marketing Online Gaming at the Hard Rock Hotel & Casino Atlantic City, a role they have been in since March 2021.

Sallye Hershman attended Richard Stockton College in 2012, with a focus on Business Management and Marketing. It is not clear whether they completed a degree or the specific duration of their studies.