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Hannah Redmond, MBA

Co-Founder & Chief Strategy Officer at Happy Box

Hannah Redmond, MBA, has a diverse work experience spanning from 2007 to present. Hannah is currently the Co-Founder and Chief Strategy Officer of Happy Box, an e-commerce gifting platform that they co-founded in 2017. In this role, they lead the company's strategy and oversees operations.

Prior to Happy Box, Hannah worked at Casper as the Director of Content Strategy and Social Media from 2019 to 2020. Hannah was responsible for developing and executing content strategies and managing social media platforms.

Before Casper, Hannah held several roles at The Marketing Arm. From 2018 to 2019, they served as the VP of Consumer Engagement Strategy, leading social strategy on key accounts and developing the agency's Voice/Audio Experience capability. Prior to that, they were the Group Director of Strategy and Innovation from 2017 to 2018 and the Director of Strategy from 2015 to 2017.

Hannah's earlier experience includes working at Fanscape as an Associate Director of Strategy from 2014 to 2015, where they focused on digital engagement and social media marketing strategy for major clients. Hannah also worked as a Senior Content Strategist from 2012 to 2014, managing social media content and community management for various brands.

In addition to their agency experience, Hannah has also worked in academia. Hannah served as a Course Designer and EMBA Instructor at Thomas Edison State College from 2012 to 2014, where they created and taught the first Social Media curriculum tailored for Executive MBA students.

Hannah's career began at Rutgers Business School, where they worked as a Senior Public Relations Specialist from 2011 to 2012 and an Editorial/Media Specialist & Webmaster from 2008 to 2011. In these roles, they handled media relations, copywriting, website content management, and social media presence for the school.

During their college years, Hannah interned at Susan Davis International as a New Media Public Relations Intern in 2008, conducting media research and managing social and digital communities for various clients. Hannah also worked part-time as a Marketing/Communications Assistant at the University of Maryland, College Park in 2007, assisting with communications and marketing materials.

Hannah's early internship experiences include working as a Public Relations Intern at Success Communications Group in 2007, where they drafted press releases and conducted competitive research for clients, and as a Social Media Marketing Intern at Fanscape in 2007, focusing on grassroots and social media marketing for entertainment campaigns.

Overall, Hannah Redmond's work experience showcases their expertise in strategy, social media, content development, and digital marketing in various industries.

Hannah Redmond, MBA has a Bachelor of Arts degree in Public Relations from the University of Maryland. Hannah also completed a Master of Business Administration degree from Rutgers Business School. In addition, they participated in the Advanced Management Program (Omincom University) at Harvard Business School Executive Education. Hannah has further expanded their knowledge by completing a Certificate Program in Agile Development at the University of Virginia Darden School of Business.

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