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Rodolfo Fajardo has a strong background in sales and marketing, particularly in the Latin American and Iberian markets. Rodolfo is currently serving as the Sales & Marketing Director for Hanita Lenses since September 2018. Prior to that, they worked as the Gerente Vendas América Latina at Biotech Vision Care Pvt.ltd., from November 2011 to August 2018. Before that, they held the position of Gerente Negocios Internacionais at Visiontech Medical Optics from September 2003 to October 2011.

Rodolfo Fajardo completed their Bachelor's degree in Administration with a focus on International Trade at Centro Universitário Newton Paiva from 1998 to 2002. Rodolfo then pursued further education and obtained an MBA in Logistics from Fundação Getulio Vargas in 2003 and 2004. In addition, they also completed a Graduation program in International Business and International Trade at Centro Universitário Newton Paiva from 1998 to 2002.