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Katie Holliday is an accomplished Account Executive with over 15 years of experience in media sales. Currently at Hallmark Media since January 2022, Katie previously served in various roles at NBCUniversal Media, LLC from October 2008 to January 2022. Key achievements include exceeding annual budgets by an average of 13% in NBC News Ad Sales and driving significant revenue through innovative initiatives in CNBC Ad Sales. Katie's expertise encompasses consultative sales, strategic partnerships, and mentoring, while maintaining high-level relationships with major clients. Katie holds a Bachelor’s Degree in History from the University of Pennsylvania.