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Bronwyn Laughlin is an experienced professional in digital transformation and e-commerce management with a career spanning over two decades. Currently serving as Group Manager - Digital and Transformation at Haircare Group since March 2020, Bronwyn has previously held significant roles such as Principal Consultant and Senior Consultant at Practicology, where extensive expertise in multichannel consultancy was gained. Notable prior positions include E-commerce Consultant at Autus Consulting, E-commerce Manager at Superdrug, and Customer Experience Program Manager at Officeworks, among others. Bronwyn holds a Bachelor of Arts in Communication Management from Deakin University, further bolstering a robust skill set in marketing, digital strategy, and team leadership within the retail and consumer brand sectors.