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Marco Antonio Martinez has extensive experience in sales enablement and marketing, currently serving as the Sales Enablement Manager at Hach since January 2015. In this role, Marco leads a qualification team and manages sales channels for subdistribution. Previously, as Marketing Lead Manager for Latin America, responsibilities included implementing lead tracking processes and developing digital campaigns. Prior to Hach, Marco worked at Mettler-Toledo International, Inc. from 2008 to 2014, where duties involved designing digital campaigns and analyzing lead conversion. Additional roles included promotional campaign tracking and market research at Medicacion Creativa. Marco holds a degree in Marketing from Universidad del Tepeyac, earned between 2000 and 2005.