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Cooper Whitescarver is an accomplished digital marketing professional with extensive experience in search engine marketing, content optimization, and strategic digital initiatives. Currently serving as the Sr. Global Search Content Manager at Hach since June 2021, Whitescarver previously held roles as Digital Marketing Manager at Esko | Brand Solutions and Senior Digital Marketing Specialist at MediaBeacon. Notable achievements include leading the implementation of Pardot, significantly enhancing website performance, and establishing the digital marketing framework at MediaBeacon. Whitescarver's earlier experience encompasses roles in web development, customer support, technical communications, and freelance web design. Whitescarver holds a degree in Technical Communication from the University of Wisconsin-Stout.