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Carmen Rodriguez has a strong background in account management and leadership roles in the advertising industry. Carmen is currently the Global Chief Growth Officer at GUT since 2019, having previously served as the Chief Client Officer / Partner at the same company. Prior to that, Carmen held the position of Head of Account Management at DAVID São Paulo from 2018 to 2019. Carmen has also worked as an Account Director at F/Nazca Saatchi & Saatchi from 2011 to 2014, at DM9DDB from 2010 to 2011, and at Africa Propaganda from 2003 to 2008. Carmen started their career at Talent as an Account Supervisor from 2000 to 2003, and they began their journey in the advertising industry as an Account Assistant at Leo Burnett from 1998 to 2000.

Carmen Rodriguez's education history includes two institutions. In 1995, they attended ESPM Escola Superior de Propaganda e Marketing, where information about their degree and field of study is not provided. Later, in 2007, Carmen briefly attended New York University, focusing specifically on Strategic Marketing.