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Alan Alves is an experienced professional in strategy and content management, currently serving as Strategy Manager at GUT since August 2022, focusing on brands such as Zé Delivery, Porto, and Heinz. Prior roles include Content Strategy Manager at AlmapBBDO, where Alan developed strategies for renowned companies like Doritos and Volkswagen, and Strategy Manager at Isobar, concentrating on communications planning for Chevrolet. Alan's diverse experience encompasses creative strategizing and community management across various firms, including F&Q Brasil, SunsetDDB, and Behold Social Media, working with digital campaigns and social media strategies. The academic background includes a degree in Publicidade e Propaganda from Universidade Tiradentes-Unit, obtained in 2014.