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Peter Wallace is an experienced professional in the digital marketing and media industry, currently serving as General Manager for EMEA at GumGum since October 2016, with previous roles including SVP of Sales and Managing Director in the same region. Prior to GumGum, Peter held the position of Commercial Director at Eyeota from September 2014 to October 2016 and served as Head of Digital at Total Media from July 2011 to September 2014. Other positions include Digital Senior Planner Buyer at Mediacom, Senior Account Manager at Total Media, and Affiliate Executive at Stream:20. Peter holds an MSc in Marketing from Leeds Beckett University and has a degree from the University of Leeds.