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Juliet Dawson is an experienced professional in brand management and public relations, currently serving as a Senior Brand Manager at Guinness World Records since January 2016. Over the years, Juliet has held various roles within the organization, including Brand Manager and Interim B2B PR Manager, contributing to its evolution as a global authority on record-breaking achievements. Prior to this, Juliet spent over a decade as a freelance PR consultant at JDPR Limited, and has held significant positions at Blue Acorns, RDA Communications, and HIT Entertainment, where a strong focus on entertainment, media, and children's PR was established. Juliet's expertise lies in understanding and communicating the unique stories of brands to their target audiences.