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Andrea Loaiza Chinchilla has over 25 years of experience in marketing and advertising. Currently, at Grupo Sur Química since June 2005, Andrea specializes in advertising, coordination, negotiation with media, and corporate events, while also managing Corporate Social Responsibility initiatives. Prior to this role, Andrea worked as an Account Executive at Tribu DDB from November 2001 to June 2005, focusing on campaign launch coordination and client strategy development. Andrea's career began at Grupo Nación as a Sales Assistant from August 1998 to November 2001, where assistance was provided to sales executives in advertising agencies. Andrea holds a Master’s Degree in Marketing and Sales from Universidad Fundepos de Costa Rica and a Bachelor’s Degree in Advertising from Universidad Latina de Costa Rica.