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Vida Terzic is an experienced Employer Branding Specialist currently at GRUNDFOS since January 2022, where responsibilities include developing and executing employer branding strategies, managing university relations, and overseeing internal and external social media campaigns. Previous roles include Employer Branding and Talent Acquisition Specialist at BMTS Technology GmbH & Co. KG, and HR & Operations Manager at Dubai Carbon Centre of Excellence, demonstrating a strong background in HR operations, recruitment strategies, and employee engagement. Educational qualifications include a Master's degree in Social Psychology of Intergroup Relations from Utrecht University and a Bachelor's degree in Liberal Arts & Sciences from University College Utrecht. Additional experience encompasses academic roles as a lecturer in Psychology and a range of positions focused on research and consultancy.