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Kalpesh Prithyani is a skilled designer with a robust background in user experience and design. Currently at GrowthDay since August 2021, Kalpesh focuses on establishing a design system and promoting effective design practices. Prior experience includes working as a User Experience Designer at Cactus Communications, where Kalpesh enhanced a journal recommendation system and improved website conversion rates, as well as designing an MVP for a journal directory. Additional roles at companies like Obvious and Appointy Software Inc involved webpage design, mentoring, and leading design initiatives that resulted in higher engagement and conversion rates. Kalpesh earned a Master of Design in User Experience from MIT Institute of Design and a Bachelor of Engineering in Computer Science from the Institute of Engineering & Technology DAVV, Indore.