José Mafra, MBA has a diverse range of work experience spanning over 18 years. José started their career in the hospitality industry as an Assistant Food and Beverage Director and Management Trainee at InterContinental Hotels Group. José then moved on to Glen-Yr-Afon House Hotel Limited, where they served as a Food and Beverage Manager. José further advanced their career as a Restaurant Manager at Grand Hyatt Dubai.
After their time in the hospitality sector, José transitioned into the beverage industry, joining Solar Coca-Cola as a Senior Market Development Analyst. José later took on roles as a Senior Key Accounts Sales Supervisor and a Regional Sales Manager - Authorized Resellers. José showcased their leadership skills and achieved outstanding results during this period.
José's next move was to Brown-Forman, where they held various roles, including Regional Sales Manager N/NE in Brazil, Provincial Sales Director in Quebec, and Central Canada Sales Manager. Throughout their tenure at Brown-Forman, José focused on driving sales growth, developing consumer-centric strategies, and achieving impressive results for the company's important brands, including the Jack Daniel's #7 Brand.
In 2020, José joined Labatt Breweries of Canada as a Sales Director, responsible for overseeing the sales operations in the Ontario region. José led a large team and consistently exceeded sales targets, contributing to the company's success.
José's entrepreneurial spirit led him to found Mafra Business Consulting in 2022, where they provide strategic business consulting services. José also serves as a Chief Executive Officer and Hospitality Trainee in the hospitality sector.
In addition to their entrepreneurial ventures, José is actively involved in making a positive impact in the community. José currently serves as an Ontario Partnership Ambassador at Groupe 3737, a non-profit organization focused on supporting and empowering minority-led ventures and entrepreneurs.
José's most recent role is as a Commercial Consultant for North America at Maple Bear Global Schools Ltd. José plays a key role in bringing high-quality education to students worldwide by ensuring compliance with local regulations and meeting the expectations of parents from diverse cultures.
Throughout their career, José Mafra has consistently demonstrated their leadership abilities, passion for driving growth, and commitment to excellence.
José Mafra, MBA, has a diverse educational background that spans over the years. José completed their EMBA in Business Administration and Management, General from EMBA McGill HEC Montréal from 2018 to 2020. Prior to that, they pursued an Executive MBA in Leadership from CEDEPE Business School, where they studied from 2009 to 2011. In 2002, José earned their Bachelor's degree in Hotel Management from Hotel Management School Geneva | EHG, which they completed in 2005.
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