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Si En Toong has a diverse background in marketing and product management, with experience at companies like Groundup.ai, MRC Ventures, F&N Foods, and L.D. Waxson (S) Pte Ltd. Si En also has a solid educational foundation, with a Bachelor of Business (Hons) in Marketing from Nanyang Technological University Singapore. Additionally, Si En has experience in corporate development and communications from an internship at Wavelink Holdings Private Limited.