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Alfinaz Murad has extensive experience in finance and investment management, currently serving as General Manager at both Nomou Jordan Fund since December 2013 and GroFin since August 2012. At GroFin, responsibilities include overseeing Jordan's business operations, managing profit and loss, and handling the investment portfolio for SMEs. Prior to this, Alfinaz held the role of Financial Advisor/Consultant at United Advisors from March 2011 to August 2012, focusing on corporate finance and economic consulting for public and private sectors in the Middle East and Southeastern Europe. From April 1999 to February 2011, Alfinaz served as Vice President, COO, and Treasury at Jordan Investment Trust PLC, overseeing various investment banking operations and managing investments across multiple sectors. Alfinaz began a career with the United Nations UNFPA as a Supervisor for a population census mission from January 1991 to December 1993 and holds a BA in Economics from Jordan University.