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Joost van Haren has extensive experience in sales within the cycling industry. Currently serving as Regional Sales Manager for BeNeLux and previously as Sales Manager for NLD at GripGrab since 2016, Joost has a strong background in promoting high-quality bicycle components, particularly in the competitive race and mountain bike segments. Prior to GripGrab, Joost held roles at Tehava International between 2010 and 2023, progressing from Commercieel medewerker binnendienst to Teamleider Sales support. Joost's career began as a professional cyclist for Equipo ciclista Leon in Spain and included working as a Verkoper / monteur at Fietswereld Malden from 2004 to 2007. Joost is educated from ROC ter AA, having completed studies from 2004 to 2008.