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Maria O. is a seasoned professional in digital data analysis and performance management with extensive experience spanning over a decade. Currently serving as a Senior Digital Data Analyst at Greenstone Financial Services since January 2018, Maria O. has also held roles such as Digital Performance Manager and Digital Web Analytics Manager within the same company. Previously, Maria O. worked as a Digital Performance Specialist at Reprise Media Australia from January 2013 to December 2017 and held the position of Senior SEM Specialist at Webnatics Pte Ltd from March 2011 to December 2012. Early in the career, Maria O. was a Marketing Data Analyst at Xlibris from November 2009 to February 2011. Maria O. holds a Master's degree in Business Analytics and a Graduate Certificate in Business Analytics from the University of Technology Sydney, completed in 2021 and 2022, respectively.