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Farwa K. is a seasoned professional in product design and consultancy, currently serving as the Director of Product Design at GreenShield, a social enterprise focused on innovative healthcare solutions in Canada. Farwa K. has extensive experience in academia as a guest lecturer, panelist, and educator, delivering impactful talks at institutions such as York University and the University of Toronto. As the Founder and CEO of a product consultancy, Farwa K. aids startups in various sectors to improve product development and growth. Previous roles include Director of Product Design & User Research at Kira Systems, where Farwa K. played a pivotal role in utilizing AI for contract review, and Director of Product at Blockchain Markets, leading product development from inception to acquisition. Farwa K.'s educational background includes an Honours Bachelor of Design from York University and executive negotiation training from Harvard Law School.