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Ilan Palatnik has seven years of work experience in the digital marketing field. In 2021, they began working as Head Of Digital Marketing for Greeneye Technology, as well as a Digital Marketing Specialist/Ecommerce Freelancer. From 2019 to 2021, they worked as a User Acquisition Manager for 888holdings, managing large-scale campaigns and developing PPC strategies. From 2017 to 2019, they worked as a PPC Campaign Manager for both Lime Digital Israel and Web3D. In 2016, they worked as a Social Media Manager for Smartfood, and from 2012 to 2016 they worked as a Customer Retention for zap group.

Ilan Palatnik attended New-Media college המכללה לניו-מדיה from 2016 to 2017, studying to become a PPC campaign manager. Ilan is currently a Bachelor's Degree student at The Open University of Israel, studying Ilan'story. Ilan has also obtained two certifications: a Google Ads Search Certification from Google Digital Academy (Skillshop) in April 2022, and a Google AdWords Search Advertising certification from Google in June 2017.