Yana Petkovska has a diverse work experience spanning multiple industries. Yana started their career in 2008 as a staff writer and reporter for Banker Weekly newspaper. Yana then worked as a co-creator and producer at bbt TV channel from 2009 to 2010. Yana also held positions as a PR & Marketing Manager at NG Partners PR and advertising agency from 2010 to 2011, and as a PR Manager at DeConi International PR and advertising agency from 2011 to 2012. Yana then served as a Project Manager and Media Relations coordinator for Theatres' Night '13, a festival part of the European Theatres' Night. Yana's experience also includes a role as the PR Manager for Culture Beat Club, a night club and event venue from 2012 to 2013.
In 2014, Yana joined Virginia Records, a record label, where they worked as an Artists Manager and PR Specialist until 2018. In this role, they were involved in various tasks such as developing and implementing PR and marketing strategies, managing social media profiles, coordinating single and album releases, organizing promo events and photo/video shoots, and managing influencer campaigns and brand partnerships.
Following their time at Virginia Records, Yana worked as a Casting Director for bTV Media Group EAD in 2018. Yana then transitioned to a role as a PR Expert at Prophon Bulgaria from 2019 to 2019. Currently, Yana is employed as a Public Relations Account Manager at Grayling, starting in October 2019.
Throughout their career, Yana has demonstrated skills in project management, social media moderation, event organization, influencer campaign management, and creative contribution to various artistic projects.
Yana Petkovska obtained their Bachelor's degree in Bulgarian Philology from Sofia University St. Kliment Ohridski, where they studied from 2004 to 2009.
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