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Brad Luttrell has an extensive work experience in the outdoor and media industries. Brad began their career in 2009 as a freelance photographer for The Courier-Journal and a contract photographer for The Commercial Appeal. In 2011, they took on roles as a Public Relations Specialist and Social Media Assistant at the Louisville Ad Agency. In 2013, they joined OOHology as a Creative Director, Associate Creative Director and Copywriter, Videographer. In 2016, they became the Cofounder and CEO of GoWild, a free social community that helps outdoor enthusiasts improve their skills, find better gear and earn rewards. In 2019, they joined Raise 'Em Outdoors as Vice President Board of Directors and Professional Outdoor Media Association (POMA) as Board of Directors, Corporate Partner Director. Additionally, they participated in the Stadia Ventures Accelerator and competed against 200+ companies from 40+ countries to be accepted. In 2020, they joined Endeavor (KY, OH, IN) as a Scale Up Accelerator Participant.

Brad Luttrell obtained a Bachelor's degree in Journalism from the University of Kentucky between the years of 2005 and 2009.