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Alex Beugger is an experienced sales leader with a strong background in the retail sector, currently serving as Verkaufsleiter Retail at Gottlieber Spezialitäten AG since April 2015. Prior to this role, Alex held the position of Verkaufsleiter at Cetra Alimentari SA from September 2011 to March 2015 and worked as Leiter Frische at Volg Konsumwaren AG from June 2005 to July 2011. Alex's educational qualifications include a Master of Business Administration focused on Marketing from HWZ University of Applied Sciences in Business Administration Zurich (2007-2008) and a degree in Agrarwirtschaft Ingenieur Agronom from Berner Fachhochschule BFH (1994-1997), complemented by additional training at the University of Virginia Darden School of Business in 2009.