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Tanya P.

Head of Creative at GoSpooky

Tanya P. has a diverse and extensive work experience in the creative industry. Tanya currently holds the position of Head of Creative at Gospooky, where they lead the creative team and establishes the agency's creative direction. Prior to this, they worked as a Creative Director at Boomerang, where they provided innovative solutions and guided the creative direction for clients such as Heineken and Beyond Meat. Tanya also worked at Canva as a Lead Copywriter, creating culturally relevant copy for diverse markets. Tanya has gained international experience through roles at agencies such as dentsuACHTUNG! and Friends Agency, where they led creative campaigns for brands like KPN, Porsche, and Adobe. Tanya furthered their expertise by completing a Master's degree in Digital Experience Design at Hyper Island. Tanya's career began with roles at Wunderman and Ogilvy, where they developed strategic and user-centric solutions for clients including adidas and Microsoft. Tanya also gained global exposure by working independently as a digital nomad, contributing to cross-digital creative campaigns across various Asian countries. Tanya's career in advertising started with a professional internship program at AIESEC, where they honed their copywriting skills in Hyderabad, India. Throughout their career, Tanya has demonstrated a passion for creating impactful and culturally relevant campaigns that add value to culture.

Tanya P. pursued their education with a Bachelor's degree in Creative Writing from Kaplan University, starting in 2010 and finishing in 2011. In 2019 and 2020, they attended both Hyper Island and Teesside University, obtaining a Master of Arts (MA) degree in Digital Experience Design.

Additionally, Tanya P. has obtained two certifications. In July 2015, they received a Yoga Instructor Certification - Level II from the Universal Yoga Alliance International. Tanya also obtained an Inshore skipper certification from Sila Vetra in June 2021.

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